PhotoBaby 2.0 Provides

• An easy way to create a keepsake video of your ultrasound video
  • Eliminate cold medical data from video
  • Add music and captions
  • Edit in your own clips
  • Save to your own personalized DVD!
• A healthy alternative to strip mall ultrasound keepsake videos
  • Part of a regular ultrasound eamination
  • No unecessary ultrasound examination!

As critical as mother-infant bonding surely is to the health and well being of the mother and child, early connection is also needed for the health and well being of the entire family unit. Until recently, fathers, partners and siblings were limited in early bonding experiences—only able to “bond” through information shared by the expectant mother or through a still, and often grainy image captured during an ultrasound procedure. But now with wider access to improved ultrasound technology enabling the collecting and sharing high quality in utero images and video of the infant, the entire family is able to connect earlier than ever before.

As the technology available, and in turn, the quality of the images and video captured during ultrasound procedures have drastically improved, the demand for “keepsake ultrasounds” has increased. Since there has been an absence of this type of offering in the medical setting, the result has been a proliferation of “strip mall sonography” shops to create keepsake videos in response to the unmet demands of expectant parents. While this is a nice option for parents to have and a popular item for expectant couples, these keepsake videos created outside of a licensed practitioner’s office are widely opposed by medical professionals and industry watchdog organizations. In fact, the American Institute of Ultrasound in Medicine (AIUM) has recognized the increase in demand for “keepsake imaging” and has publicly recommended that only appropriately trained and credentialed medical professionals perform all fetal ultrasound scans.

With this in mind, PhotOBaby has launched the world’s first service available in the clinical setting that allows parents to customize and share baby’s earliest images and video. PhotOBaby is only intended for use with scans performed by an experienced and licensed sonographer using modern ultrasound equipment. PhotOBaby is the brainchild of a proud father who just happens to also be in the ultrasound technologies business, and who realized first-hand the difficulties that parents-to-be and physicians have in formatting and sharing ultrasound images and videos. He also passionately agrees with the stance of the AIUM that only licensed medical professionals should perform ultrasound procedures.

“As a parent myself, I was unable to identify my child in the printed sonogram image and found it difficult to make a connection with him until he was born. But with today’s improved ultrasound technologies complemented with the PhotOBaby suite there is now the ability for fathers, partners and families to recognize the baby and begin to form a bond with the child before birth. This gives the other family members a unique connection that has previously only been experienced by the mother.”

For expectant parents and families, PhotOBaby means prenatal bonding for the entire family and the ability to easily share baby's first live images with friends and family. PhotOBaby also enables the satisfaction of “keepsake” fetal imaging right in the doctor's office, ensuring that ultrasounds are performed in a safe medical environment with a licensed professional. In addition to the digital imaging, PhotOBaby also allows for parents to personalize the DVD with their choice of music and background settings.